Sep 23, 2011

5 Traits of Earlyvangelists, aka How to solve problems that pay.

While mentoring at Lean Startup Machine London, I covered one of the most fundamental concepts in Customer Development, the 5 characteristics on an Earlyvangelist, which Steve Blank covers in more detail in his book Four Steps To The Epiphany. Trevor grabbed me for a quick interview.

Early-Evangelists:

Have the problem you think they have
Knows they have the problem
Tried to solve the problem themselves
Looked for a solution themselves
Put budget behind solving the problem

Issues can happen when an entrepreneur finds someone who fits 3 or 4 of these traits but not all of them. The example Sal gives is when someone has everything except for the budget, you don’t want to invest the time and cost in building a solution if you will end up empty handed.

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What am I up to these days?

I’m a new parent, and prioritising my attention on our new rhythms as a family. I’m also having fun with slow creative pursuits: making a few apps, writing, etc.

Work-wise, I’m trekking along at a cozy pace, with a few non-exec, advisory roles for cryptography and microchip manufacturing programs.

In the past, I've designed peer-learning programs for Oxford, UCL, Techstars, Microsoft Ventures, The Royal Academy Of Engineering, and Kernel, careering from startups to humanitech and engineering. I also played a role in starting the Lean Startup methodology, and the European startup ecosystem. You can read about this here.

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Books & collected practices

Peer Learning Is - a broad look at peer learning around the world, and how to design peer learning to outperform traditional education
Mentor Impact - researched the practices used by the startup mentors that really make a difference
DAOistry - practices and mindsets that work in blockchain communities
Decision Hacks - early-stage startup decisions distilled
Source Institute - skunkworks I founded with open peer learning formats and ops guides, and our internal guide on decentralised teams